Sell Watch

Sell your watch in London or online


Sell Watch

Sell your watch in London or online

☆  QUICK PAYMENT

☆  COMPETITIVE OFFERS

☆  SAFE & SECURE

☆  CONFIDENTIAL SERVICE

☆  QUICK PAYMENT

  COMPETITIVE OFFERS

  SAFE & SECURE

  CONFIDENTIAL SERVICE

Watch Buyers London & Online

If you want to sell your luxury watch in London or online, we can offer instant cash today. As a trusted and reliable watch buyer since 1770, we will be able to make you a great offer to buy your pre-owned watch. 

Free expert valuation

Competitive offers

Trusted for over 250 years

£300m provided in finance

UK wide service

Three London showrooms

Fully insured shipping

Free home collection

Quick payment

HOW TO Sell WATCHES

Contact us

Get in touch with us online,
in-store or by phone.

Accept Offer

RECEIVE YOUR OFFER FROM OUR
SPECIALISTS IN AS LITTLE AS 1 HOUR.

RECEIVE MONEY

ACCEPT THE AGREEMENT AND RECEIVE
THE MONEY VIA SAME-DAY BANK TRANSFER.

WE OFFER SEVERAL OPTIONS:

Store Walk In Service

Bring your watch directly into one of our central London locations. If you’re in a rush, you can simply drop your timepiece off and we’ll handle the process online.

Insured Courier Service

Take advantage of our complimentary insured special delivery courier service. We’ll provide you with prepaid packaging, and your watch will be insured for up to £20,000 while in transit.

Book Appointment

To ensure a smooth experience, we recommend scheduling an appointment. Our specialists will be ready to welcome you, review your watch, and provide a valuation without delay.

HOW WE VALUE YOUR WATCH:

Selling your luxury watch with us is straightforward. Simply gather any documents, receipts, and original packaging you may still have, then send us photos and a short description of your watch. Our specialists will review the details and provide an offer, often within the same day. If you choose to proceed, we’ll send over the necessary paperwork for you to sign. You can then use our fully insured courier service or visit one of our London locations to deliver your watch. Once we’ve confirmed its authenticity and condition, payment will be made to your account by immediate bank transfer.

Brand & Model

Renowned names such as Rolex, Patek Philippe, Cartier, and Omega often command strong resale values, with limited editions and discontinued models in particularly high demand.

Condition & Servicing

The overall state of your watch makes a big difference. Well-maintained, recently serviced watches are more valuable, while visible wear, replacement parts, or missing elements may reduce the offer.

Documentation & Packaging

Original boxes, warranty cards, service records, and certificates all add credibility and can significantly increase your watch’s value.

Market Demand

We monitor real-time resale trends to ensure our valuations reflect current market demand and trading conditions, giving you a competitive and accurate offer.

LOOKING AFTER YOUR JEWELLERY

Transport

If you use our courier service to have your jewellery collected from your home & send your items to us, they will be insured up to £20,000 during transportation.

Storage

Whilst your jewellery is with us to be valued by our specialists, it is stored in protective packaging in our highly secure vaults.

watch consignment london

​selling options: direct or consign

With luxury watches we provide a direct sale arrangement whereby your item is exchanged for instant cash. If however your sale is not time critical we may also offer the option of consignment selling with the potential for higher value. You consign your watch for us to sell, following which we settle with a pre-agreed sum less our commission fees – with this option you retain ownership of the jewellery, which is secured and insured in our London vaults, until a sale is concluded.

RECENT WATCH BUYS

best place to sell watches london

Best Place To Sell WATCHES IN London

The best place to sell a watch is with a trusted jeweller or pawnbroker like us. With over 250 years of experience, we are recognised as one of the best watch buyers in London, trusted for our expertise and discretion. Whether you’re looking to sell a Rolex, Patek Philippe, Cartier, or another luxury brand, our specialists provide accurate, market-led valuations and same-day payment.  

cartier watch how to get the most money selling a watch

how to sell WAtcHES for the highest price

Keep original documents & packaging – If possible, keep the original box, receipts, warranty card, and certificates. Buyers will pay more for complete sets with proof of authenticity, making it easier to sell your watch for cash.

Choose a trusted watch buyer – Always sell to an established and reputable watch buyer with a strong track record. Trusted dealers in London provide accurate valuations and ensure you receive the most money for watches compared to unverified online marketplaces. 

Maintain condition & service history – A well-maintained watch with minimal scratches and a record of regular servicing will hold greater value. If you’re asking “do I need to have papers to sell my watch?” the answer is no, but having service history can significantly increase the offer. 

Consider timing & market demand – Market demand for certain brands and models fluctuates. Selling watches online or in-store during periods of high demand can mean a stronger watch resale price. 

Present your watch well – Before selling, have your watch professionally cleaned and, if appropriate, lightly polished. A watch that looks its best will attract stronger offers and make it easier to sell your watch quickly and at the best price. 

WATCH BRANDS WE BUY

WE BUY MANY BRANDS INCLUDING BUT NOT LIMITED TO:

Omega
Rolex
Panerai
Patek Philippe
Cartier
IWC Schaffhausen
Omega
Rolex
IWC Schaffhausen
IWC Schaffhausen
Cartier
Patek Philippe
Patek Philippe
Panerai
Panerai
Get a Free Quote NOW
0800 038 9839
Suttons Robertsons London Pawn shops

transact from Home & In Store

We welcome you to visit any of our secure and private London stores. We recommend booking an appointment to ensure a prompt service. If you're short on time, you can drop off your items, and we can sort the rest remotely.

If you don’t live or work locally, you can use our free, fully insured (up to £20,000) special delivery courier service. Send safely today, received tomorrow, payment to you - all in 72 hours.

FREQUENTLY ASKED QUESTIONS

How can I sell my watch online? 

Selling your watch online is quick and straightforward with us. Simply request a valuation through our website by providing details of your watch, such as the brand, model, and condition. Our experts will send you an accurate quote and then either send your watch to us through our insured courier service or visit one of our London stores. Once accepted, you can receive payment in as little as one hour.  

Where can I sell my watch in London? 

Where to sell pre owned watches? London offers many options, from auction houses to private dealers, but if you want speed, security, and fair value, selling directly to us is your best option. As established jewellers and pawnbrokers, we provide expert valuations in our London stores and instant payment once you accept our offer. Selling your watch with us ensures a smooth, professional experience and fair market value.

Can you sell watches at pawn shops?

Yes, you can sell watches at pawn shops, and they remain a popular option for quick, reliable transactions. Many people ask, “Do pawn shops still buy watches?” and the answer is absolutely. As a jeweller and pawnbroker, we buy luxury and second-hand watches every day, offering instant valuations and same-day payment to get cash for watches. 

What is the best way to sell my watch?

The best way depends on whether you’d like speed or maximum return. Some sellers choose our watch consignment service, where your watch is sold on your behalf, but this can take longer. Selling directly to us is often faster and still ensures you receive a strong market-based price.  

Who buys second-hand watches near me?

If you’re wondering who buys second-hand watches near you, we are one of the best watch buyers in London and regularly purchase preowned luxury watches with the convenience of in-store watch valuations or online quotes. 

Is it worth selling my watch?

Yes, especially if you own a luxury watch that’s in demand. Whether you’re upgrading to a new model, no longer wear it, or simply want to release some extra cash, selling your watch is worthwhile. However, if you want to keep your watch but need immediate cash, it is worth considering a watch loan. You can loan money against the value of your watch and then once repaid, still get to enjoy your luxury watch.  

Can I sell my watch if it doesn’t work?

Can you sell old watches? It depends. While a fully working watch will achieve a higher price, non-working luxury watches can still hold value due to their parts/material, brand prestige, and potential for repair. Where can I sell broken watches? Get in touch with us, and our experts will let you know if they are able to offer you a quote.

Can I part exchange my watch?

Yes, part exchange is an excellent option if you’d like to trade your watch for something new. Many of our clients choose to offset the value of their current watch against another piece of jewellery or watch from our collection. Explore our selection of second hand watches online or visit our London showrooms to upgrade. 

How much will I get if I sell my watch in London?

How much can I sell my watch for? If you’re wondering how much is my watch worth, it depends on factors such as brand, model, condition, rarity, and market demand. Our experts regularly value leading watch brands and will ensure you receive a fair and competitive offer. Alternatively, you can sell your watch privately on marketplaces such as eBay to receive slightly more cash, but you will have to manage marketing and customers yourself.  

Which watch brands don’t you buy? 

We don’t buy fashion brands like Michael Kors or Gucci, and we don’t buy smartwatches such as Apple or Garmin.  

Can you sell a watch without box and papers?

Yes, you can sell a watch without its original box or papers. Many people often ask us, “Do I need to have papers to sell my watch?” and the answer is no. While having them will increase the value slightly, watches without documentation are still highly sought after and can fetch competitive offers. 

Can you sell watches to a jewellery store?

Can you sell watches to a jeweller?” Yes absolutely. Selling to a specialist trader or pawnbroker like us is often the most secure and straightforward way to sell watches in London, as we have in-depth expertise in valuing second-hand and luxury watches and are a trusted brand, so you know you’re getting a fair price.  

Where to sell expensive watches?

Where can I sell my expensive watch? If you own a luxury or high-value watch, the best place to sell is with a trusted jeweller or pawnbroker specialising in premium brands. We provide expert valuations and instant payment for watches if you’re looking to sell Swiss watches and other luxury watch brands from Rolex, Patek Philippe, Audemars Piguet, and more. 

Does the condition of my luxury watch impact its selling price?

Yes, condition plays a major role in watch valuation. Watches in excellent cosmetic and working order generally achieve higher watch resale prices. However, even if your watch shows signs of wear, it can still carry significant value. We are watch resellers and therefore service watches prior to sale which can impact how much we can offer you if it hasn’t been services recently. Get in touch with us to find out how much your watch is worth 

How long does it take to sell my watch and get paid?

With us, you can sell and be paid on the same day. Our process is designed to be quick and straightforward, offering instant watch valuations and immediate payment once you accept our offer during our opening hours and before our payment cut off time.

What documents do I need to sell my watch?

When you sell your watch, bring the original boxes, certificates and any recipets to help strengthen the offer. However, if you do not have the original documents, our specialists can still value and buy your watch without the original paperwork. 

What watch brands do you buy?

We buy all luxury watches. Highly sought-after brands we regularly value include Rolex, Patek Philippe, Cartier, IWC, Omega, Tudor, Breitling, Audemars Piguet, Jaeger LeCoultre, and Tag Heuer. We are trusted watch buyers and resellers in London, get in touch to receive a quote to sell your used watch. 

Can I get a quote to sell my watch today?

Can I get a sell my watch instant quote online? Yes. If you’re looking for a sell my watch instant quote, you can visit our London stores, call us, or get an online watch valuation. Our instant watch buyer service makes it easy to get a fast, accurate offer from the comfort of your home. 

Should I loan against or sell my watch?

Both loaning and selling your watch are great options. If you sell your watch, you’ll receive a higher cash amount upfront with no repayments, but the sale is final. Pawning a watch, on the other hand, allows you to borrow against your watch and keep ownership, which can be ideal if it holds sentimental value. Typically, pawning secures 50–70% of the watch’s value, while selling offers more. As both jewellers and pawnbrokers, we can help you decide the best option for you. 

Where can I sell my watch for cash near me?

If you’re searching sell watch for cash near me or wondering how to sell watches for cash, we can help. You can visit our London stores for a same-day valuation and payment to sell used watches, or use our secure online service for quick cash offers wherever you are in the UK. 

 

rare coloured dials rolex watches

What watches go up in value?

If you’ve ever asked, “How much is my watch worth?” the answer often depends on the brand, model, rarity, and market demand. High-profile names such as Rolex and Patek Philippe are well known for holding or increasing in value, but we are often asked: Do Tudor watches hold value?, Do Breitling watches hold their value?, Do Omega watches hold their value? and Do TAG Heuer watches hold their value?  

rare coloured dials rolex watches

Have you considered a short term loan?

If you only need money in the short term, a loan secured against your luxury assets will release the financial worth stored within them whilst allowing you to retain ownership. Pawnbroking loans can be agreed and the funds can be in your bank account on the same day. Your luxury asset is returned to you when the loan is repaid. Read more about pawnbroking loans now.

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